After one week, new
WNBA Commissioner, Cathy Engelbert already has big plans that will lead to
league expansion.
Many people around the
country have doubted Englebert because she is considered to be an
unconventional pick for commissioner; however, her big plans indicate that she
may be what the league needs in order to progress.
The new commissioner has come into a league that was
already plagued with a plethora of issues.
First and foremost, the WNBA is dealing with two players with domestic
violence issues, The league is also needs to improve in its media coverage in
order to become up to par with its counterparts.
After an interview with
Sports Illustrated, Englbert discusses why she decided to take on such a task
and how she plans to improve and expand the league.
The interview.
According to SI, Englbert
states that the reason she decided to take on the task of being a WNBA
commissioner was simply because of her passion for women’s leadership, and
determination to make the women’s sports league more “talked about.” She also claims that one of the main
strengths of the league is that it puts a huge emphasis on empowerment of
women. The league also prides itself on
ensuring that they have the most talented diverse and educated women both on and
off the court.
A topic discussed in the
interview that I found most important was the ways in which she planned to get
the “millennials” more involved with the league. According to Engelbert, millennials thrive
with social connections; therefore that may be a way that the league can reach
that target audience (through it players).
She also discussed capitalizing off of the U.S Women’s Soccer Team
Winning the World Cup since that has been trending as of late.
I personally am a huge fan
of the WNBA, and I am really happy to see that they finally have a
commissioner. I think that having its
own commissioner will allow the league to have its own focus which will help
expand and improve it in all the areas necessary. With hard work, time, and patience, I think that the WNBA can one day exceed the
NBA.
Related Articles
https://www.courant.com/sports/basketball/hc-sp-wapo-wnba-commissioner-cathy-engelbert-20190723-20190722-a2kct5mkyfgv3drz326eey57im-story.html
Comments
Post a Comment